Greenwich, Conn. - January 16, 2008: Direct Media's BtoB List Management Group announces today it has been awarded exclusive list management of the new MedTech Journal newsletter email and postal lists. The appointment takes effect immediately.

Medical Technology Journal is a newsletter and website (www.medtechjournal.com) that has more than 41,000 healthcare executives interested in medical practice technology. MedTech Journal is a comprehensive web-based resource focusing on technology for decision-makers in small and mid-sized medical practices, clinics and ambulatory health facilities. The file consists of 41,000 physicians, clinical healthcare professionals, administrative personnel and top level executives (CEO/ CFO/ COO’s).

Medical Technology Journal is the only information source that focuses solely on medical practice technology, product reviews, case studies and Q & A sessions with important figures in the medical practice technology community.

Subscribers are constantly on the lookout for, and purchasing all types of products such as practice management software, wireless applications, hardware, medical devices, office furniture/supplies, processing forms and much more.

MedTech Journal email names are also available with discounted pricing for multi-channel marketing efforts. The MedTech Journal lists are new to the market.

For more information, please contact Mike Mayhew at Direct Media, Inc. 203.532.2418/mike@directmedia.com

About Direct Media, Inc.
Direct Media is a leading, diversified direct marketing services company. Since 1969, we have provided the appropriate media mix to support all of the direct marketing needs of our clients. Today, these services include list, insert and email brokerage and management; Internet-based lead generation and marketing research. DMI is also renowned in the list industry as an expert provider of database services in the United States and worldwide. Direct Media’s mission is clear and unwavering: we help our clients effectively and profitably grow their businesses. We acquire new customers for our clients at the lowest possible cost and we maximize the value and revenue potential of their most important asset, their customer file. Founded by current chairman Dave Florence, and led by the industry’s most experienced executive and sales staff, Direct Media provides expertise in both the business-to-business and consumer arenas. Our areas of specialty domestically and globally include catalogs, magazines, books, financial services, memberships, seminars and fundraising.