Greenwich, Conn. - May 28, 2008: Direct Media announced today that they have hired Andrea Glatzer, Managing partner of CMG Interactive, to provide online fundraising consultation for the firm’s non-profit clients.

From 2002 until March 2008, Andrea worked as a fundraiser for the Make-A-Wish Foundation of America. In her last 18 months with the Foundation she managed the online fundraising efforts. She was responsible for raising more than $8 million in revenue and creating programs to further Make-A-Wish's launch into social networks, cross channel marketing, and strategic donor retention. During her full 5 years with Make-A-Wish, Andrea was responsible for campaigns that brought in more than $25 million in cash and in-kind gifts.

“We’re ecstatic that Andrea will be joining our eMarketing group and working with our nonprofit clients”, states CEO, Larry May. “We know she can help them immensely with their online retention and acquisition efforts.”

Andrea also has a strong background in direct mail, corporate partner account management and branded products.

About CMG Interactive
CMG Interactive was created to provide strategic direction and creative support to non-profits trying to reach their supporters online. With extensive backgrounds in non-profit fundraising and e-marketing, the team at CMG Interactive can assist any organization with marketing strategy, creative and design, and the technical expertise to take their online efforts to the next level.

About Direct Media eMarketing
Direct Media’s eMarketing Group provides clients with the products, services and tools necessary to launch and maintain online contact management and acquisition strategies. Offerings include email deployment and tracking, email creative, email append, search engine marketing, lead generation, web site optimization and email list management. Founded in 1969 and recently merging with the infoUSA organization, Direct Media is a leading, diversified direct marketing services company, in the United States and worldwide. We provide clients with integrated marketing solutions, both online and in the traditional offline environment. In addition to the email and web-based services mentioned above, we specialize in list brokerage, list management, insert media, database management, market research, creative design and space advertising. Direct Media’s mission is clear and unwavering: we help our clients effectively and profitably grow their businesses. We acquire new customers for our clients at the lowest possible cost and we maximize the value and revenue potential of their most important asset, their customer file. Founded by current chairman and DMA Hall of Fame inductee, Dave Florence, and led by the industry’s most experienced executive and sales staff, Direct Media provides expertise in both the business-to-business and consumer arenas.