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FOR IMMEDIATE RELEASE Direct Media Offers Quill Catalog Buyer List - 1st Time Available Greenwich, Conn. - September 20, 2007: Direct Media's BtoB List Management Group announces today it has been awarded exclusive list management of the Quill Catalog Buyer list. The appointment takes effect September 24, 2007.
“It’s certainly not every day a BtoB list of this size, reach and magnitude hits the list rental market,” said Mike Mayhew, Executive Vice President, Business List Management, Direct Media, Inc. “For as long as I can remember, the Quill catalog buyer names have been highly sought after by nearly every business marketer out there. We look forward to helping them finally fill that void.”
With Quill, mailers can reach business professionals, purchasing directors, office managers, and business owners with solid buying authority. With an average unit-of-sale of $200.00, Quill buyers are purchasing a variety of merchandise to run their business more efficiently such as office furniture, computer/technology products, paper/printing supplies, shipping/warehouse items, and facility/maintenance equipment. “At a time when BtoB marketers are salivating for fresh, new and sizable prospect files to use, we are very pleased to introduce such a high-quality list to the direct mail community. Today’s active mailers now have a very impressive direct mail generated business file to strongly consider incorporating into their marketing mix,” Mayhew added. Direct Media recommends the new Quill list for mailers in the business publishing, financial/credit card, food-gift, business apparel, seminar/training, professional association/membership and enterprise services categories.For more information, please contact Mike Mayhew at Direct Media, Inc. 203.532.2418/mike@directmedia.com About Direct Media, Inc. |