Greenwich, Conn. - November 9, 2007: Direct Media's BtoB List Management Group announces it has been awarded exclusive list management of both the HR Solution Journal Postal and Email lists.

Solution Publishing was founded in June 2001 to develop a new type of publication category that combines offline and online business models, building circulation based on actual participation in the product. The first publication, IT Solution Journal, a newsletter and online resource written by and for IT professionals, focuses on fact-based and practical solutions for everyday business applications. High-level IT directors and managers from the Fortune 1000 companies are retained to write about what they did in real-life situations to solve major business and technical problems.

HR Solution Journal, as Solution Publishing's third launch, likewise provides case studies and weekly summaries of major articles detailing what HR professionals need to know for organizational development and management.

"HR professionals in today’s organizations are often some of the most important decision makers in a company," said Mike Mayhew, Executive Vice President, Business List Management, Direct Media, Inc. "They have increasingly become integral influencers and buyers of an abundance of products and services to keep growing companies and their staff producing at maximum capacity," Mayhew added.

These subscribers are responsible for large budgets to hire, maintain records, purchase software, office supplies, attend conferences, and use a myriad of other business products and services. HR Solution Journal, as the name implies, helps personnel professionals find the right Solution to their organizational needs.

The new HR Solution Journal postal and email lists contain 82,515 and 82,748 names respectively.

These files are new-to-the-market.

Check out HR Solution Journal at www.hrsolutionjournal.com

For more information, please contact Mike Mayhew at Direct Media, Inc. 203.532.2418/mike@directmedia.com 

About Direct Media, Inc.
Direct Media is a leading, diversified direct marketing services company. Since 1969, we have provided the appropriate media mix to support all of the direct marketing needs of our clients. Today, these services include list, insert and email brokerage and management; Internet-based lead generation and marketing research. DMI is also renowned in the list industry as an expert provider of database services in the United States and worldwide. Direct Media’s mission is clear and unwavering: we help our clients effectively and profitably grow their businesses. We acquire new customers for our clients at the lowest possible cost and we maximize the value and revenue potential of their most important asset, their customer file. Founded by current chairman Dave Florence, and led by the industry’s most experienced executive and sales staff, Direct Media provides expertise in both the business-to-business and consumer arenas. Our areas of specialty domestically and globally include catalogs, magazines, books, financial services, memberships, seminars and fundraising.